404s

A 404 page is a custom error page displayed when a user tries to access a webpage that doesn’t exist or can’t be found. This page typically includes a friendly message, guiding the user back to functional parts of the website, such as the homepage or a search bar. A well-designed 404 page helps maintain a positive user experience by preventing frustration, often incorporating humor, branding, or helpful links to keep visitors engaged rather than leaving the site entirely.